Wati WhatsApp API pricing in India, explained, and five alternatives compared

Wati WhatsApp API pricing in India has four moving parts: the plan, the number of users, Wati’s own per-message rate card, and add-ons. The plan price is the one on the banner. The other three are where two teams on the same plan end up with very different bills.

We make Conecxt, one of the products compared here. So every figure below comes from each company’s own public pages, read on 7 October 2026, and each page is in the sources list. Where a page didn’t publish a number, the table says “not published”. Prices change, so check the live page before you sign.

What does Wati cost per month in India?

Wati lists three subscription plans, Growth, Pro and Business, at ₹2,999, ₹6,499 and ₹18,499 a month on monthly billing, as listed on 7 Oct 2026. Quarterly and annual billing bring the monthly figure down.

	Growth	Pro	Business
Per month, billed monthly	₹2,999	₹6,499	₹18,499
Per month, billed quarterly	₹2,699	₹5,799	₹16,799
Per month, billed annually	₹2,199	₹4,899	₹14,799
Users included	3	5	5
Additional users	Not available	₹1,299 per user a month	₹2,199 per user a month
Broadcasts	15k a month	Unlimited	Unlimited
Automation triggers	1,000	2,000	5,000
Wati AI credits	2,000	5,000	20,000
AI agents	1	2	Unlimited

The page advertises a 7-day free trial and no setup fee. It doesn’t say whether the plan prices include GST.

There is also a pay-as-you-go plan with no subscription, aimed at businesses that only send bulk campaigns. It’s a single-user plan: you pay ₹999 once and get ₹999 back as message credits, which the page says covers up to 500 messages. The account is valid for three months, and sending regularly extends it.

Two lines from Wati’s own FAQ are worth reading before you pay. It accepts credit cards enabled for international online transactions, with bank transfer available on annual plans. And there are no cancellation fees, but it doesn’t refund payments already made for a subscription or credits.

What does Wati charge per WhatsApp message?

Wati bills WhatsApp messages from its own rate card, which differs by plan. Each plan on the pricing page links to a PDF card, and all three are dated 1 October 2026.

For messages to Indian numbers, the cards list:

Per delivered message (India)	Marketing	Utility	Authentication	Service, after the free 1,000
Meta’s list price	₹0.8631	₹0.115	₹0.115	₹0.115
Wati Growth	₹1.0357	₹0.1495	₹0.1495	₹0.1380
Wati Pro	₹0.9926	₹0.1495	₹0.1495	₹0.1380
Wati Business	₹0.9667	₹0.1380	₹0.1380	₹0.1231

Meta’s row is its India rate card effective 1 October 2026, before GST. Wati’s cards don’t say whether GST is included.

The gap looks small per message. On Growth, a marketing message costs ₹0.1726 more than Meta’s list price, so 10,000 marketing messages a month is ₹1,726 on top of the plan. That’s a provider’s margin, and charging one is a normal way to run this business. The useful thing is to see it as its own line when you compare, which is the first of the twelve questions we’d ask any provider.

Wati’s cards also note that every business gets 1,000 free service messages a month. Service messages are the free-form replies your team sends inside the 24-hour window; they stopped being free without limit on 1 October 2026. Our cost guide explains that change, and the glossary covers the terms.

Which Wati add-ons change the bill?

Four add-ons carry a published price, and the one most teams meet first is the per-user charge in the plan table above.

Add-on	Price as listed on 7 Oct 2026
1,000 automation triggers	₹1,000 a month
2,000 AI Co-pilot credits	₹1,600 a month
Shopify integration	$4.99 a month
Additional WhatsApp number	₹2,499 a month per number

Automation triggers need a moment’s thought. Wati’s FAQ says every time a chatbot, keyword or other rule fires for a customer, it counts, and beyond the plan’s allowance “you will have to respond to your customers manually”. A team with a busy menu bot should estimate its monthly triggers before choosing Growth.

Dedicated onboarding, technical account management and professional services are listed as “Custom”, so there’s no published number to quote.

How many people can use the Wati WhatsApp team inbox?

Three on Growth, five on Pro and five on Business, with paid extra users on the top two plans only. The pricing page says of Growth: “No additional users and MAC”.

Assignment also changes by plan. Wati’s comparison page lists Growth as manual assigning with no routing, Pro as team or operator routing, and Business as round robin routing. If your reason for leaving shared phones is that enquiries sit unowned, check which of those you need. Our shared inbox setup guide describes what to decide before you pick any tool.

How do five Wati alternatives compare on price?

On published prices, the five alternatives differ from Wati mainly in seats and in the per-message rate. The table uses each company’s entry paid plan for WhatsApp and its shortest listed billing period.

	Entry paid plan (7 Oct 2026)	People included	Extra person	Marketing message, India	Utility message, India
Wati Growth	₹2,999 a month	3 users	Not available on Growth	₹1.0357	₹0.1495
AiSensy Basic	₹1,500 a month	1 owner + 5 agents	₹750 a month	₹1.09	₹0.145
Interakt Growth	₹2,799 a month (+taxes)	Unlimited agents	Not applicable	₹0.958	₹0.150
Gallabox Basic	₹2,999 a month, billed quarterly	3 users (hard cap)	Not available on Basic	₹0.9926	₹0.1323
DoubleTick Starter	₹3,500 a month, billed quarterly (+GST)	5 agents	Not published	₹0.99	₹0.1294
Conecxt Basic	₹2,499 a month, excluding taxes	5 team members	₹1,999 a month for 5	Meta’s rate card, billed by Meta	Meta’s rate card, billed by Meta

Some notes the table can’t hold:

• AiSensy also has a Free Forever plan at ₹0, without broadcasting.
• Interakt lists a Starter plan at ₹999 a month, but on monthly billing its page shows that plan as Instagram only. On quarterly billing Starter is ₹3,499 a quarter for one channel of your choice.
• Gallabox and DoubleTick show quarterly and yearly billing only. DoubleTick’s page says it doesn’t offer a free trial.
• With Conecxt, businesses add their own payment method in Meta Business Manager and Meta bills them at its rate card. You pay two parties.

What would one eight-person team pay on each?

Between about ₹9,100 and about ₹16,900 a month before GST, using only the published numbers above. The spread comes mostly from how each provider charges for people.

The team is illustrative. Vasundhara Reddy runs a modular kitchen showroom in Vijayawada, and eight people reply to customers from one WhatsApp number: two at the front desk, four designers, an installer coordinator and her. Our assumptions:

• 8 users, 1 WhatsApp number, fewer than 10,000 contacts
• 6,000 marketing messages a month, all to Indian numbers
• 2,000 utility templates a month (site-visit and installation reminders)
• 3,000 service replies a month, so 2,000 are charged after the free 1,000
• Monthly billing where it’s offered, otherwise the shortest listed term
• No AI or chatbot add-ons, no GST, and every provider rate treated as before tax

Provider	Plan that fits 8 people	Platform per month	Message charges	Total per month
Interakt	Growth, unlimited agents	₹2,799	₹6,304.00	₹9,103.00
Conecxt	Growth, 10 team members	₹4,299	₹5,638.60 (paid to Meta)	₹9,937.60
AiSensy	Basic + 2 agents at ₹750	₹3,000	₹7,120.00	₹10,120.00
DoubleTick	Pro (without AI agents), 10 agents	₹5,200	₹6,457.60	₹11,657.60
Gallabox	Essential + 2 users at ₹1,200	₹9,399	₹6,484.80	₹15,883.80
Wati	Pro + 3 users at ₹1,299	₹10,396	₹6,530.60	₹16,926.60

The Wati line, worked through: Growth stops at three users, so the team needs Pro at ₹6,499 plus three extra users at ₹1,299, which is ₹10,396. Messages on the Pro card are 6,000 × ₹0.9926 = ₹5,955.60, 2,000 × ₹0.1495 = ₹299 and 2,000 × ₹0.1380 = ₹276. Every other row uses the same sum with that provider’s rates.

Four caveats. Interakt’s Starter plan on quarterly billing (₹3,499 a quarter, one channel) would come to about ₹7,564 a month at its own rates; its page lists agents on Starter as “Owner Roles”, so check that suits a team of eight. DoubleTick doesn’t publish an extra-agent price, so we couldn’t price its Starter plan with three more agents and used the next plan up: Pro, listed at ₹5,200 a month billed quarterly when the page’s AI agents option is switched off (₹9,200 with AI agents). An earlier version of this table used the ₹9,200 price; we corrected it on 9 Oct 2026. The higher plans at Wati, Gallabox and DoubleTick include AI credits and other features this team didn’t ask for, so the totals compare cost for this team, not value. And a five-person team would produce a different order: Wati Pro would need no extra users at all.

When is Wati the better choice?

Wati is the stronger fit when you need things its page lists and others don’t. None of this is a judgement on how well any product works; it’s what each company publishes.

Wati lists HubSpot integration on Pro and Salesforce on Business. It lists Instagram, Facebook Messenger, TikTok and RCS as channels, with SMS on Business, and Voice AI on Business. Its pay-as-you-go plan suits someone who sends a few hundred campaign messages a quarter and wants no subscription. If any of those is on your must-have list, start with Wati.

AiSensy has a free plan and the lowest paid entry price here. Interakt lists unlimited agents on every plan, so its price doesn’t rise with team size. Gallabox includes an Instagram handle and a web widget on every plan, and lists HubSpot integration from Essential. DoubleTick’s Pro plan includes AI voice call minutes.

Run your own numbers

Swap in your own figures for Vasundhara’s: people who reply, marketing messages, utility templates, and service replies past the first 1,000. Then price your top three providers at that size, on the billing period you’d really choose, and ask each one in writing whether its message rates include GST. That last answer wasn’t on any rate page we read.