Conecxt
Create account

Resources Insight

How to change your WhatsApp API provider without losing the number, templates or limit

Since 23 September 2026 Meta has been moving every business to an account model on which a phone number isn't migrated between providers at all: you share it with the new one. Businesses not yet moved still face the older migration pages and their two-step PIN gate. This is what each path keeps, what it drops, and the ten steps to take in order.

Conecxt team 11 min read

Share WhatsApp LinkedIn

The short version

  • On Meta's new account model, rolling out from 23 September 2026, a phone number isn't migrated between providers. You share the WhatsApp account that holds the number with the new provider, and the old one stays until you remove it.
  • Each provider gets its own messaging account with its own templates and billing. Templates can be copied with Meta's template migration API, but their quality ratings and messaging tier reset, with a ramp-up Meta puts at about 2 to 4 weeks.
  • On accounts not yet moved, Meta documents three migration routes, and all of them need two-step verification switched off on the number first. Approved, high-quality templates are duplicated; low-quality, rejected and pending ones are not.
  • Chat history never moves through Meta. The Cloud API keeps messages for at most 30 days, so your conversation history lives in the old provider's tool. Take out what you need before you cancel.
  • Messages delivered before the switch are billed to the old side and after it to the new. Check which messaging account your payment method sits on, and that it is in rupees before 31 December 2026.

Anusha Reddy runs a NEET coaching centre in Vijayawada with fourteen staff, 2,400 parents on WhatsApp, 31 approved templates and a messaging limit of 10,000 that took two years to earn. Her contract ends in December and she wants a different inbox before the January admissions rush. Her first question was whether she would lose the number. Her second was which of Meta’s pages applied to her, because Meta is halfway through changing the answer. (Anusha and her centre are invented. Everything quoted is from Meta’s pages, read on 15 October 2026.)

To change WhatsApp API provider in October 2026, find out one thing first: whether Meta has already moved your account to its new account model. (The industry calls these providers BSPs, Business Solution Providers; Meta’s pages say Solution Partner or Tech Provider.)

First, which account model is your account on?

Meta began moving every WhatsApp Business account to a new model on 23 September 2026, in stages, and says the rollout “reaches all businesses by mid-October 2026”. The check takes a minute: in Meta Business Suite open Settings, then Accounts. Two tabs, “WhatsApp Accounts” and “Messaging Accounts”, mean you have moved. One WhatsApp Accounts tab means you haven’t yet; Meta says Business Suite keeps “the previous WhatsApp Business account (WABA) experience” for a business until its turn comes.

The split: the WhatsApp account holds the phone number, profile, catalogues and, later, a username, and Meta says it “is always owned by the client”. The messaging account holds templates, billing and webhook subscriptions, keeps the old WABA’s ID, and “can be owned by the client or by a partner”. Existing IDs and tokens keep working. Our 2026 changes timeline has the dates; the glossary has the terms.

On the new model: share the number, don’t migrate it

Meta’s changelog entry of 18 August 2026 is the operative line: “phone number migration isn’t supported for accounts on the new WhatsApp account model. If the destination WhatsApp account doesn’t already own the phone number, the request is rejected, and disconnecting the number from its current account doesn’t make it available.” The migration page itself now opens with the same notice.

What replaces it is sharing. From the account model page: “a client who wants to work with you shares their existing WAAC instead. The number does not move, conversations are uninterrupted, and there is no migration to perform.” Sharing “is additive”: keeping or removing the previous provider is your decision, “and neither is a prerequisite for onboarding” the new one.

In practice Anusha goes through the new provider’s Embedded Signup with her existing number. Meta’s onboarding page says “clients already onboarded with one partner can onboard with a different partner using their existing phone number”, and the flow creates a separate messaging account for the new provider automatically.

Three things are shared rather than duplicated. Throughput stays at the number level: “when multiple partners share a phone number, they share the phone number’s throughput capacity”. The messaging limit “is shared across all partners on that number”. And incoming messages go to one place: since 23 September Meta’s Conversation Routing “controls how inbound messages are routed to partners when more than one partner shares a WhatsApp account”, with thread ownership, standby partners and a conversation summary handed over with the thread. While both providers are on the number, agree with both which one owns inbound chats.

One caveat where the current provider pays Meta on your behalf: “if you attach your credit line to a client owned Messaging account, that Messaging account cannot be shared with another partner”. The new provider gets a fresh messaging account either way, but the old one, and the templates in it, stay with the old provider.

Templates on the new model: copied, not moved

Meta’s page is plain: “Templates belong to the Messaging account in which they were created and are not shared across Messaging accounts.” You either create them again or use the Template Migration API to copy them, and “when templates are migrated to a new Messaging account, their quality ratings and messaging tier reset to baseline, requiring a ramp-up period of approximately 2 to 4 weeks”.

The template migration page adds two limits. Templates “can only be migrated between WABAs owned by the same Meta business”, and only templates with a status of APPROVED and a quality score of GREEN or UNKNOWN are eligible. The API returns a list of failures with reasons; Meta’s own examples are “Incorrect category” and “Formatting error - dangling parameter”.

So if the old provider owns your messaging account, common when its credit line pays Meta, the copy route is closed and you are re-creating templates by hand. That is survivable if the texts, sample values and button URLs are saved somewhere other than the old inbox.

On the old model: the three routes Meta documents

If your Business Suite still shows one tab, Meta’s older migration pages apply for now. All three routes need two-step verification disabled on the number, business verification on both sides, a payment method on the destination account, an approved display name with no pending change, and a real rather than a test number. Coexistence numbers, “in use with the WhatsApp Business App”, can’t be migrated this way at all.

RouteWho starts itWhat happensMeta’s own steer
Through the new provider’s Embedded SignupYou, in the signup flow, with your existing numberA new WABA is created for you; the provider shares its credit line, subscribes to webhooks and registers the number”Simpler and is the preferred solution”
Through Meta Business Suite (Multi-Partner Solutions)The provider tags your WABA with a migration intent; you accept under Requests, then ReceivedA new WABA, templates duplicated, number migrated and registeredFor providers that work through a partner solution
ProgrammaticallyThe new provider, through the APIThe provider creates and owns the destination WABA and you accept a “Messaging For” request”Only recommended if you will be working with the client using the On-Behalf-Of model”

A fourth variant exists for businesses that own their WABA: unshare it from the old partner in Business Settings, then pick the existing WABA in the new provider’s Embedded Signup. Nothing migrates and the templates stay, but you are “prevented from sending messages” until the new credit line replaces the old one “on the 1st of the following month”. Meta’s advice: start near month end, at least three days before it.

What moves and what doesn’t

ItemOld-model migrationNew model (sharing)
Phone numberMoves to the new WABAStays; shared with the new provider
Display nameKeptUnchanged
Number’s quality ratingKeptUnchanged
Messaging limitKeptShared across the partners on the number
Official Business Account badgeKeptUnchanged
Approved, high-quality templatesDuplicated, then re-checked for category; some may come back REJECTEDCopied with the API if the same Meta business owns both accounts; otherwise re-created
Template quality ratingsNot migrated; UNKNOWN for 24 hours, then re-ratedReset; Meta’s ramp-up estimate is 2 to 4 weeks
Low-quality, rejected or pending templatesNot duplicatedNot eligible for copying
Chat historyNot through Meta; the Cloud API keeps messages for at most 30 daysThe same; future conversations continue uninterrupted, past ones live in the old tool
Contacts, tags, notes, opt-in recordsOnly in the old provider’s toolOnly in the old provider’s tool

The chat history row is the one people get wrong. Meta’s data privacy page says Cloud API messages “have a maximum retention period of 30 days”. Anusha’s two years of parent conversations live in her provider’s inbox, not at Meta, and stay there when she leaves.

How long is the number dark?

On the new model, Meta’s answer is not at all: “no migration, no number provisioning, no downtime”.

On the old model it depends on the route. With Embedded Signup, “business phone number registration happens instantly, therefore you can continue to send and receive messages without interruption”, but “template duplication takes time”; Meta suggests starting template migration before registering the number. With unshare-and-reshare, sending stops until the first of the next month, and attempts in between fail with error 131042.

The two-step PIN is the gate

On the old model, Meta’s programmatic page states it without hedging: “Two-step verification must be disabled on the phone number before you can initiate migration.” If you own your WABA, you do it in WhatsApp Manager, under Account tools, Phone numbers, the number’s settings and the Two-step verification tab; a confirmation link goes to the portfolio’s email. If the provider owns the WABA, “the phone number owner must ask the source WABA owner to disable it”. It can’t be switched off through the API. Whoever controls that switch controls your exit, which is why it belongs in the contract, with a date.

On the new model the PIN is on its way out. Meta’s two-step page says it “is being deprecated for eligible Cloud API phone numbers”, with eligibility “rolling out gradually”; if the Two-step verification tab is gone, there is nothing to disable, and “partners can change the display name without knowing the PIN”. Our phone number options guide covers the PIN in full.

Billing: whose payment method, and in which currency

Old-model pages give one cut-off: “messages delivered before migration is complete are charged to the old Solution Partner”, including messages sent before and delivered after, and “messages delivered after migration is complete are charged to the business customer”. The destination account needs a payment method before it can send, and a credit line attached to a WABA “cannot be changed”, so a different credit line means a new WABA.

On the new model, “each Messaging account has its own payment method, completely independent from other Messaging accounts”. Check in Business Suite which payment method each one carries before you send.

Currency matters this year. Indian businesses billed by Meta must move every messaging account to rupees by 31 December 2026, and Meta says it stops delivering from non-INR accounts on 1 January 2027; our INR billing guide has the detail. With a provider’s credit line the provider is the “Bill To Party” and you pay the provider; with your own payment method, Meta bills you at its rate card.

What to take out of the old tool before you cancel

None of this moves through Meta; take it out of the old inbox while you still have the login.

  • Contacts, with the opt-in date, source and wording for each. Our opt-in guide says what a record needs to show.
  • Every template’s text, category, language, sample values and button URLs.
  • Tags, segments and internal notes, in whatever form they export.
  • The list of open conversations and who owns each.
  • Campaign reports, for your own records.
  • Every integration pointed at the old provider: website forms, the Shopify connection, any webhook endpoints.

The ten-step checklist

  1. In Meta Business Suite, note whether Accounts shows one tab or two.
  2. Confirm who owns the WhatsApp account and the messaging account. If the provider owns the latter, plan to re-create templates.
  3. On the old model, find out who controls the two-step PIN and get a written date for switching it off.
  4. Save every template’s text and sample values, and note which are APPROVED and green.
  5. Export contacts and opt-in records from the old tool.
  6. Pick the date. New model: any day. Unshare-and-reshare: the last week of a month, at least three days before it ends.
  7. Go through the new provider’s Embedded Signup with the existing number, or its migration flow on the old model.
  8. Add or confirm the payment method on the new messaging account, in rupees.
  9. Send one template and one reply from the new inbox, watch the delivered and read statuses, and agree who owns inbound chats while both providers are on the number.
  10. Remove the old provider only after the templates you need are approved on the new side and a week of sends has gone cleanly; keep the old login until the final invoice is settled.

Anusha’s account had two tabs. She shared the WhatsApp account with the new provider on a Tuesday, found that her old provider owned the messaging account, re-created the 31 templates from a spreadsheet she had kept, had 29 approved within a day, and sent small batches for three weeks while they earned their ratings. She removed the old provider in week four, after its last invoice. Before you sign the next contract, send our provider questions, and get question 6, what comes with you when you leave, answered in writing.

Common questions

Can I change my WhatsApp Business API provider and keep the same number?

Yes. On Meta's new account model the number isn't moved at all: you share the WhatsApp account that holds it with the new provider, and Meta says conversations continue uninterrupted. On accounts not yet moved, Meta documents a migration that keeps the display name, quality rating, messaging limit and badge, after two-step verification is switched off.

What is a WhatsApp BSP?

BSP is the industry's short form for a WhatsApp Business Solution Provider: a company that connects your number to Meta's API through Embedded Signup and gives you an inbox, templates and campaigns on top. Meta's documentation now uses the terms Solution Partner and Tech Provider. Several can share one number on the new account model, each billed separately.

Do my WhatsApp templates move to the new provider?

Not automatically on the new account model. Meta says templates belong to the messaging account they were created in and can be copied with its template migration API only between accounts owned by the same Meta business, with quality ratings reset and a 2 to 4 week ramp-up. On older accounts, migration duplicates approved high-quality templates and re-checks their category.

How long is WhatsApp down when switching providers?

On the new account model Meta says there is no migration and no downtime, because the number stays put. On older accounts, migration through Embedded Signup registers the number instantly, but duplicated templates take time to appear. Unsharing a WhatsApp Business account from the old partner blocks sending until the new credit line takes effect next month.

Do I need the two-step verification PIN to switch WhatsApp providers?

On accounts not yet moved to the new model, yes in effect: Meta's migration pages say two-step verification must be disabled on the number before migration starts, and only whoever controls the account the number sits in can do that. On the new model Meta is phasing the PIN out, and sharing a number doesn't require it.

Sources

  1. Updates to WhatsApp Business accounts, new account model (Meta for Developers) · Updated 22 Sep 2026; read live 15 Oct 2026
  2. Onboarding changes, new account model (Meta for Developers) · Updated 26 Jun 2026
  3. Managing messaging accounts (Meta for Developers) · Updated 30 Jun 2026
  4. WhatsApp Business Platform changelog (Meta for Developers) · Entries of 18 Aug, 22 Sep and 23 Sep 2026; page updated 15 Oct 2026
  5. Migrate a phone number via Embedded Signup (Meta for Developers) · Updated 21 May 2026; read live 15 Oct 2026, when the page opened with the new-model notice; older process from the Common Crawl capture of 8 Sep 2026
  6. Migrate a phone number programmatically (Meta for Developers) · Updated 28 Jun 2026
  7. Migrating a WABA from one Solution Partner to another via Embedded Signup (Meta for Developers) · Updated 21 May 2026
  8. Migrating a WABA from one Multi-Partner Solution to another via Meta Business Suite (Meta for Developers) · Updated 21 May 2026
  9. Migrating customers off a Multi-Partner Solution using Meta Business Suite (Meta for Developers) · Updated 12 Aug 2026
  10. Template migration (Meta for Developers) · Updated 24 Jun 2026; read live 15 Oct 2026
  11. Managing credit lines (Meta for Developers) · Updated 21 May 2026
  12. Two-step verification (Meta for Developers) · Updated 28 Jun 2026; read live 15 Oct 2026
  13. Data privacy and security on the Cloud API (Meta for Developers) · Common Crawl capture of 12 Sep 2026
  14. Pricing on the WhatsApp Business Platform (Meta for Developers) · Updated 30 Sep 2026
Share WhatsApp LinkedIn

Get the next one

One email when something new is published. Nothing else.

Unsubscribe from any email. See our privacy policy.

Run this on your own number

Create an account, connect your WhatsApp number, and invite your team.